— Case Study
LA BodySculpture
New Website Design and Development, Branding Update, and Search Engine Optimization SEO
LA Body Sculpture is a brand established in the aesthetics, beauty, and health industry in Montreal, Quebec. iWEBAPP team was tasked to create an interactive, modern, and visually appealing website design that aligns with the sophisticated and classy style of the clinic, and the needs and expectations of their client base, while still contributing with business objectives.
The Objective
What We Did
Development of a design that reflects the clinic’s aesthetics style, class, and elegance. We crafted a visual response to the brief, creating a clear separation between LA Body Sculpture and the competition. The creative team worked closely with the partners to create a library of portrait-style brand assets, striking a perfect sync between lifestyle and treatment credibility.
The Before & After
Carefully selected imagery using the body’s natural shapes and skin tones played on the ‘natural results’ LA Body Sculpture deliver to their patients, old and new. Strong, impactful imagery with eye contact, subtleties of empowerment and courage to the website’s treatment pages. Interactive elements that smoothly presents information to users and catches their attention, while portraying the clinics values.
Minimalistic and Elegant Homepage
High-Quality Visuals
Easy Navigation
Mobile Responsiveness
Engaging Content
Call-to-Action Buttons
Testimonials and Reviews
Social Media Integration
Online Booking System
Frequently Asked Questions (FAQs)
Staff Profiles
Virtual Tour
Blog
Contact Information
— Case Study
Hip & KneeSurgical Clinic
New Website Design and Development, Branding Update, and Search Engine Optimization SEO, Google Ads
We developed a design that exudes the clinic’s style and sophistication, setting it apart from competitors. Collaborating closely, we created a portrait-style brand asset library, blending lifestyle and treatment credibility seamlessly.
The Objective
What We Did
Our site features easy navigation, mobile responsiveness, engaging content, and beautiful and optimized interface, delivering a results and high-conversion platform.
Transforming Online Visibility: Hip & Knee Surgical Clinic SEO Success
Once we have developed a new updated web design and development that exudes the clinic’s style and sophistication, while setting it apart from competitors, iWEBAPP took over their SEO strategy to drive targeted traffic, improve search rankings, and convert online searches into patient leads.
After six months of dedicated SEO efforts, Hip & Knee Surgical Clinic experienced a dramatic improvement in online visibility and patient engagement:
Search Engine Optimization (SEO)
The Results
More Patients, More Appointments
Dr. Mina Morcos and his team have reported a significant increase in patient inquiries directly from search results. With improved keyword rankings, a strong local SEO strategy, and a content-rich website, the clinic has solidified its reputation as one of Canada’s top orthopedic surgery centers.
- Total Clicks Increased by 82%: Jumping from 785 clicks to 1,430 clicks in the latest period.
- Total Impressions More Than Doubled: Rising from 34,500 impressions to 74,900 impressions.
- Related Keyword Rankings Skyrocketed
- “Best orthopedic surgeon in Canada”, “Hip surgeon in Canada”, “Private knee surgery”, “Private orthopedic surgeon near me”.
- Average Position Improved Significantly: Meaning the clinic’s website now ranks on the first page for more relevant searches.
- Higher Local SEO Presence: With enhanced GMB optimization, the clinic now ranks for multiple location-based orthopedic and surgical queries, leading to increased appointment requests.
— Case Study
PigyClub
Web Design, Branding & Marketing Materials, and App Design
Pigy Club is a rewards program platform designed to break down barriers and eliminate bureaucracy. We aim to bring clarity to our users, and access to a loyalty program for businesses of all sizes. Their objective is to empower brick and mortar small businesses with a loyal customer network as interconnected as an online business.
What We Did
Creative Direction
Branding & Identity
Digital Design
Digital Strategy
Strategic planning
UI/UX Design
Full-stack Development
Custom Module/Integration
WordPress Web Development
iOS / Android App Development
The Objective
The task for iWEBAPP was to create a clean and solid brand identity design that would appeal to the target audience, set the emotional connection, and adapt easily to different marketing goals.
Pigy Club is launching their mobile innovative rewards solution for small, medium, and big businesses, their team approached us with a formed and strong concept in mind, and iWEBAPP joined forces in order to create an entirely new design and brand story for their product and business marketing presence. Our team worked on a user-friendly, simple, and informative website that would allow the brand to reach its customers effectively. The design project consisted of establishing the product visual identity design and running full UI/UX design of the app.
The Branding Logo
Innovation is seeing what everybody has seen and thinking what nobody has thought. –Dr. Albert, Szent-Györgyi
Authenticity branding was our mission when we undertook their branding project and we sure did not cut corners. All the elements were considered to perpetuate their emotional message as they intend to be at the forefront of consumers’ minds due to their social essence, creating strong and emotional brand associations.
Typography
Project Scope and Outcome
The Mobile App – UI/UX Design
iWEBAPP team worked on the easy-to-use, convenient, and eye-pleasing mobile application. As well, we designed the brand identity and landing page that would help to promote the application efficiently and consistently via the diversity of marketing channels.
